SEO for vape shops that can't buy their way to the top.
Google and Meta won't run your ads, and Shopify no longer wants your store. We help vape retailers across the UK win customers from search, on platforms they control.
- Website and SEO audits
- Shopify migrations
- WordPress and Magento builds
2026 has changed the rules for vape retailers
Two changes this year affect how every vape store sells online. If you haven't planned for them yet, start here.
The new vape duty
£2.20 per 10ml on every e-liquid, nicotine-free included. Prices, product pages and search demand are all shifting.
Read what it meansShopify's vape ban
Shopify has told vape merchants to remove their products or face suspension. Moving platform without losing rankings takes planning.
Read what to do nextWhat we do
Four services, one specialism. Pick the one that matches where your store is right now.
Website audits
A full health check of your store: speed, indexing, age gate, checkout and product data.
Find out moreSEO audits
Keywords, competitors, content and links, built around how vapers actually search.
Find out moreShopify migrations
Move to WooCommerce or Magento with your rankings, customers and orders intact.
Find out moreWebsite builds
New WordPress and Magento vape stores, built to rank and stay compliant.
Find out moreNot sure which you need? Use our quick guide
Why vape SEO is its own job
General agencies treat a vape shop like any other store. It isn't, and the gaps show up in rankings and revenue.
Paid ads are closed
Google Ads and Meta don't allow vape product advertising. The customers other retailers buy with ads, you have to win through search.
Platforms can drop you
Shopify Payments never supported vape, and now Shopify has removed the category altogether. Owning your platform protects your business.
Compliance shapes your content
Age verification, no health or cessation claims, and accurate nicotine and product data. Your pages need to rank and stay compliant at the same time.
Demand keeps moving
The disposables ban in 2025 and the vape duty in 2026 have changed what customers buy and search for. Your categories need to keep up.
How we work
Review
We start with a free look at your site and tell you honestly where the biggest wins are.
Plan
You get a fixed scope and quote, prioritised by revenue impact.
Deliver
We carry out the audit, migration or build and keep you updated in plain English.
Measure
We track rankings, traffic and sales against your starting point.
Vape SEO across the UK
We work with online vape retailers and high street shops all over the UK. Audits, migrations and builds are delivered remotely, so where you're based doesn't matter.
If you have a physical shop, we'll also make sure you show up when nearby customers search, with a strong Google Business Profile and local pages for each branch.
- Online-only stores
- High street vape shops
- Multi-branch retailers
- Stores leaving Shopify
Find out what's holding your store back
Send us your URL and we'll come back with the three things we'd fix first.